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Highlights

Know more about us! Find the most unique and out of the box recipes, our special events and upcoming new development products.


The Origin of Grissini: A Bread Made for Digestion
Article Mon, 20 Apr 2026

The Origin of Grissini: A Bread Made for Digestion

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Article Mon, 20 Apr 2026

The Origin of Grissini: A Bread Made for Digestion

Grissini are thin, crispy breadsticks that originate from Italy. They were first created in the city of Turin, in the Piedmont region, around the 17th century. This bread was made for a young prince who had digestive problems.

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Savoury Cookie Trends
Article Mon, 13 Apr 2026

Savoury Cookie Trends

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Article Mon, 13 Apr 2026

Savoury Cookie Trends

In Indonesia, the market was initially dominated by sweet cookies such as nastar, choco chip cookies, cat tongue cookies, etc. However, savoury cookies are now becoming increasingly popular. Kastengel is one of the most well-known examples, and new innovations are emerging, such as savoury cat tongue cookies, premium cheese cookies, as well as spicy and fusion flavors.

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Cat Tongue Sandwich Cookies
Article Mon, 06 Apr 2026

Cat Tongue Sandwich Cookies

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Article Mon, 06 Apr 2026

Cat Tongue Sandwich Cookies

Are a variation of the classic cat tongue cookies, made in pairs (sandwich-style) with a filling in between. They are known for their thin, elongated, and crispy shape, with a light texture. Two pieces of cookies are joined together with a filling, creating a sandwich-like form.

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American Muffin Goes Global
Article Mon, 30 Mar 2026

American Muffin Goes Global

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Article Mon, 30 Mar 2026

American Muffin Goes Global

The muffin we know today is more than just an ordinary cake. Behind its simple appearance lies a long cross-cultural journey—from traditional English kitchens to becoming a modern bakery icon around the world.

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Nastar Creations with Chocolate
Article Mon, 23 Mar 2026

Nastar Creations with Chocolate

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Article Mon, 23 Mar 2026

Nastar Creations with Chocolate

Nastar is not entirely native to Indonesia; it is the result of a cultural blend between Europe (the Netherlands) and local Indonesian traditions. The name “nastar” comes from the Dutch words ananas (pineapple) and taart (cake/tart). Therefore, nastar means “pineapple tart.”

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The Combination of Brownies and Pandan Cake
Article Mon, 16 Mar 2026

The Combination of Brownies and Pandan Cake

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Article Mon, 16 Mar 2026

The Combination of Brownies and Pandan Cake

Brownies and pandan cake make an interesting dessert combination because they bring together two very different characteristics that complement each other perfectly.

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Bagel, The Chewy Bread with a Hole in the Middle
Article Mon, 09 Mar 2026

Bagel, The Chewy Bread with a Hole in the Middle

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Article Mon, 09 Mar 2026

Bagel, The Chewy Bread with a Hole in the Middle

The hole in the middle of a bagel is not just for its unique appearance—it also has several practical reasons related to its history and baking technique.

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The Convenience of Ready-to-Use Tart Shells
Article Mon, 02 Mar 2026

The Convenience of Ready-to-Use Tart Shells

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Article Mon, 02 Mar 2026

The Convenience of Ready-to-Use Tart Shells

Tarts are one of the desserts commonly associated with sweet flavors and come in various sizes—large, medium, and small. Try making crispy tarts with a variety of fillings that will surely brighten your day.

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Ramadan Hampers Business Inspiration
Article Mon, 23 Feb 2026

Ramadan Hampers Business Inspiration

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Article Mon, 23 Feb 2026

Ramadan Hampers Business Inspiration

The blessed month of Ramadan is a special moment to strengthen faith and seek abundant blessings. During this time, many people also look for business ideas to increase their income and boost sales—from Ramadan menu offerings to products prepared for Eid al-Fitr. What unique creations can attract potential customers?

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One Bite Dessert Creations
Article Mon, 16 Feb 2026

One Bite Dessert Creations

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Article Mon, 16 Feb 2026

One Bite Dessert Creations

Who doesn’t love tarts? This type of dessert, commonly known for its sweet taste and available in large, medium, and small sizes, can also be creatively made into savory variations! Anyone can try making crispy tarts with a variety of fillings that will surely brighten your day.

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Milky Donut
Recipe Mon, 09 Feb 2026

Milky Donut

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Recipe Mon, 09 Feb 2026

Milky Donut

A soft donut with a fluffy texture and rich milky aroma, made from selected ingredients to deliver a smooth taste in every bite. Its balanced sweetness offers an elegant classic indulgence.

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Chocolate Layered Cheese Cake
Article Mon, 02 Feb 2026

Chocolate Layered Cheese Cake

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Article Mon, 02 Feb 2026

Chocolate Layered Cheese Cake

A layered cheesecake with a soft, creamy texture, paired with rich and intense chocolate layers. Each layer delivers a harmonious balance of sweet and savory flavors, creating a delightful experience in every bite. 

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